3rd Annual South Bay Cycling Awards announces special guest Steve Tilford

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The 3rd Annual South Bay Cycling Awards will be held on Saturday, October 17, 2015 at Strand Brewing Co.’s new facility in Torrance. The event begins at 5:00 PM. Mark your calendars now. Award presenters Sherri, Steph, Lisa, and Chris are already getting their stiletto heels and high-slit dresses ready.

In addition to the usual nonsense, self-congratulatory platitudes, and having the chance to play “Who’s that cyclist I ride with all the time but can’t identify unless my face is four feet from their ass?” the following activities are on the calendar.

1. Receive tremendous swag offerings from SPY Optic, our sponsor. SPY’s CEO Michael Marckx has supported this blog and grass roots cycling from the day he took over as boss in Carlsbad. Those of you who attended last year will recall the SPY glasses that were given to category winners (not to mention the ones that were stolen by drunken attendees), the SPY t-shirts, and all of the other support that Michael & Co. personally delivered on the day of the event. This year I’m leaning on SPY again to bring the HAPPY, and they have already delivered.

2. I won’t be drunk at the mic. The down side is that I probably won’t have much to say. The up side is that since we’ll be at LA’s best brewery, no one will notice or care.

3. This year I’m flying in a special guest, the legendary Steve Tilford. I can’t do a better job of introducing Steve than by sending you over to his blog, www.SteveTilford.com. But I can tell you this: Steve is one of the greatest cyclists this country has ever produced, and he still races with the intensity today that he brought to the sport as a junior more than thirty years ago. Steve is a fitting keynote speaker for the event because he has been an advocate of clean racing for decades, and has paid the price for refusing to cheat. Yet the reward he has reaped–a career marked by integrity and amazing palmares–shows that some things are worth fighting for. Steve will also join the Saturday morning Donut Ride, where you can try to follow his wheel. Good luck with that!

4. In 2015 we’re introducing a South Bay Cycling Hall of Fame. The first inductees are people you will recognize for their advocacy, their skill as cyclists, or for their contribution to the unique culture that makes LA one of the best places in the world to ride a bike.

5. Award categories this year will be posted soon. You’ll get a chance to vote, and like any good authoritarian regime, votes will only be counted to the extent that the comport with a pre-ordained outcome.

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PS: Don’t forget to take the 2015 Bike Racing Survey here.

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